WHY PEOPLE STRUGGLE TO SECURE GRANTS EVEN WITH A PROJECT PROPOSAL IN HAND
WHY PEOPLE STRUGGLE TO SECURE GRANTS EVEN WITH A PROJECT PROPOSAL IN HAND 1. No donor mapping and targeting Many people write excellent proposals but don’t know which donors fund that sector. Example: An agricultural project sent to a health-focused donor it won’t be funded, no matter how good it is. Every donor has priority areas (e.g., gender, climate change, youth empowerment). Without targeting the right donor, proposals get lost. 2. Proposal not aligned with donor priorities Donors don’t fund a project just because it’s good; they fund projects that help achieve their funding objectives. If the proposal doesn’t clearly show alignment with the donor’s vision, it’s often rejected. 3. Lack of measurable impact Many projects describe benefits vaguely: “we will help the community” without numbers. Donors want to see results and indicators: e.g., “the project will reduce deforestation by 40% within 2 years.” 4. No sustainability plan Donors avoid projects that will collapse after ...
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